North American CMOs See Silos, Talent, and Budget as Leading Obstacles to Fulfilling Their Data Potential
Aug 4, 2022 - PressRelease.CC
Nearly Two-Thirds of Global Marketers Lack Confidence in Their Data, Analytics, Insights
Jul 12, 2022 - PR Newswire
Nearly Two-Thirds of Global Marketers Lack Confidence in Their Data, Analytics, Insights
Jul 12, 2022 - Martech Series
Marketers Lack Confidence in Their Data
Jul 12, 2022 - AdNews
Council Finds New Phase Of 'High-Velocity' Data, Most Brands Still Not Using AI Pervasively
Jul 12, 2022 - Media Post
Nearly Two-Thirds of Global Marketers Lack Confidence in Their Data, Analytics, Insights
By: Samuel Pordengerg
Jul 12, 2022 - ba:Content
How Marketing Leaders Are Driving Growth in the New Era of Event Planning
Jun 29, 2022 - Harvard Business Review
How CMOs are Seeking to Lower Sourcing Costs, Speed Time to Value
By: Richard Carufel
Jun 13, 2022 - Agility PR
Procurement is a Strategic Partnership- Not a Box-Ticking Exercise
Jun 10, 2022 - African Marketing Confederation
Most Marketers Avoid Corporate Procurement Teams: CMO Council/KPMG Study
Jun 9, 2022 - Customer Data Platform Institute
3 Areas of Marketing Your Procurement Team Should Get Involved In
By: Janice Tan
Jun 8, 2022 - Marketing Interactive
CMO Council Releases Report on Enlisting Procurement for Better Marketing Decisions
Jun 7, 2022 - Media Update
Procurement If You Want It: Most Marketers Eschew Inside Help When Sourcing Products
By: Ray Schultz
Jun 7, 2022 - Media Post