News Coverage

CMO Council: The Ghosts Of The Past (Legacy Mindsets) Still Haunt Telcos

Jul 12, 2011 - Connected Planet

CMO Council Finds Challenges Facing Communications Service Providers

Jul 11, 2011 - BtoB

Telco Managers Admit Being Out Of Touch With Customers -Study

Jul 11, 2011 - Reuters

Marketing, IT Need to Work Together to Improve Customer Experience, CMO Survey Finds

Jul 11, 2011 - RCR Wireless

Global Operators Beset by Misalignment and Legacy Mindset, Ignoring Routes to Revenue, and Struggling With Using Subscriber Data to Improve Customer Experience

Jul 11, 2011 - CBS Moneywatch.com

Sharing Gap: A Missed Marketing and PR Opportunity

Jul 8, 2011 - OLM Blog

NID Director Awarded for Design Education

Jul 7, 2011 - The Times of India

CMOs Are Becoming Change Agents

Jul 6, 2011 - CreditUnionTimes

As Challenges Rise, Chief Marketing Officers Morph Into Change Agents

Jul 6, 2011 - Credit Union Times

Analyze This: More than Ever, Math Drives Marketing Decisions

Jun 21, 2011 - Deliver Magazine

Merkle Releases Highlights From 8th Annual CRM Executive Summit

Jun 16, 2011 - Merkle

Merkle and the CMO Council Announce Marketing Innovation Award Winners

Jun 14, 2011 - Business Wire

Marketing Can Do a Lot to Help Sales

Jun 3, 2011 - AllBusiness.com

New CMOs Must Be "Super Bonding Agents" (Or Just Super Agents, Mr. Bond)

Jun 2, 2011 - The Digital Nirvana

Chief Marketing Officer Council Releases Report on 3 Keys to CMO Success

Jun 1, 2011 - AllBusiness

Recession Accelerates Rising Tide of Brand Fakes

Jun 1, 2011 - Fashion Blog – Bags and Shoes

Utility Marketers Deploying Data-Driven Solutions to Lead Wallet-Weary Customers Beyond Billing Blues and Meter Frustration

May 31, 2011 - dBusinessNews

Fewer Than Half of Marketers See Revenue Increase in Early 2011: DMA Report

May 31, 2011 - DMNews.com

Utility Marketers Survey Reveals Data-Driven Solutions

May 31, 2011 - Output Links

Utility Marketers Embrace Data Analytics and Precision Marketing at Inaugural "Go Beyond the Meter" Conference

May 25, 2011 - BERTL

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