Aditi Uppal serves at the VP, Digital & Demand Generation at Teradata. She is a data-driven growth leader with 10+ years of experience in digital transformation, product marketing, strategy and operations. Her experience includes extensive experience working in start-up & MNC environments spanning across India, Canada & USA markets at brands including Media Corps., Castrol and Pepsico developing and deploying measurable go-to-market and operations playbooks aimed at pipeline generation and delivery of world-class customer experience. Aditi thrives at building cross-functional strategy, capabilities, business systems and high-performing teams by leveraging stakeholder alignment and the power of consumer insights fueled by data & technology.