PEERSPHERE ISSUE ACCESS

The latest issue of PeerSphere is now available and covers a wide range of subjects relevant to global marketing leaders and features articles on a variety of pertinent subjects, among them:

• A cover story that outlines the factors necessary to create a bright future for the CMO
• The heart behind the brand refresh for Southwest Airlines
• The importance of an omni-channel approach to the customer shopping experience
• A Q&A with Vicente de Lima Neto about the World Cup’s impact in Brazil
• How technology is transforming the jewelry industry
• Key themes for the CMO Council’s CMO Summit events—and why you should plan to attend

PeerSphere is available on a complimentary basis courtesy of our sponsor, Thomson Reuters.