PeerSphere Archive: Volume 5, Issue 1
The latest issue of PeerSphere is now available and covers a wide range of subjects relevant to global marketing leaders and features articles on a variety of pertinent subjects, among them:
- A feature article on marketing performance measurement and management, including perspectives from leaders in the industry
- The Hispanic paradigm shift and what marketers need to know when targeting this audience
- How Toyota is changing the game for the new and used car markets
- Q&A articles with marketing leaders at IBM and Easy Taxi
PeerSphere is available on a complimentary basis courtesy of our sponsor, Thomson Reuters.