PeerSphere: Volume 7, Number 2
The latest issue of PeerSphere covers topics such as:
- The State of MarTech: Transformation in the Age of Complexity
- A compelling view of how technology can help banks reshape the customer experience by the CMO of Finastra, a $2 billion FinTech leader
- Valuable insights from Harte Hanks on the four most pressing risks facing CMOs when it comes to data and trust
- What marketing can learn from private equity: The need to adopt a mindset centered on value and accountability
- 13 questions that can help marketing teams better align and sync up with corporate strategic goals
- An in-depth Q&A with Nintendo, Yahoo!, KidZania and Frito-Lay marketing leader Cammie Dunaway, now CMO of Duolingo, who also draws on her board member experience at Planet Fitness, Red Robin, Nordstrom Bank, Marketo and Brunswick Corporation